I LIVE in Florida and I hadn’t heard about this. My daily news includes reading CNN.com, MSNBC.com, Reddit, Digg and countless others. How did I hear about it? From a guy I follow on Twitter who lives in the UK… @Documentally.
It is widely understood that companies tweak their websites to increase their ranking in search results on Google. They call it Search Engine Optimization (or, SEO), and it doesn’t take a brilliant businessman to recognize that if someone goes to Google and types “Orlando Florist”, the web sites that come up at the top of the list will garner the most business.
But what if they’re not looking for flowers? What if they’re a vulnerable, disaffected youth looking for answers and acceptance?
Anti-terrorist experts are now employing the same SEO techniques that drive your business to the flower shop to steer web-savvy potential terrorists away from radical Islamic sites towards more moderate, “positive” sites that don’t promote violence and hatred.