Hey Kids! Don't put THAT in your mouth, put THIS in your mouth!

The pure stupidity of this just amazes me.  Kellogg's has introduced LEGO-SHAPED fruit flavored snacks.  I'm not kidding.  This is a HUGE company...and not one person stood up in a meeting and said "hey guys, don't ya think kids might see these and assume that ALL LEGOS are edible?"    What's next?  Fruit-flavored shards of glass?

http://www2.kelloggs.com/Product/ProductDetail.aspx?product=8213